WeGenerate
Pricing

Simple plans. Every rate printed up front.

Agents start free on live inbound calls and add tools when they want them. Agencies run their own branded call floor. Anything that costs money each time you use it is shown as a rate, never hidden inside a plan.

Agency Free
$0/ month
No monthly fee. We set it up with you.
  • No monthly fee, no per-call platform fee
  • Your brand, your domain, your login
  • Unlimited agents
  • Lines from WeGenerate by request
  • Sub-agencies under you, any depth
  • Agents buy their own Agent Pro ($97) or Agent Premium ($250)
  • Email support
Start free
Agency
$499/ month
14-day free trial
  • 10 Agent Pro seats included, $79 / month per seat after
  • $1 per billable call
  • Unlimited agents
  • Agent Premium for your agents at $199 a month (normally $250)
  • Your brand, your domain, your login
  • Lines from WeGenerate by request
  • Sub-agencies under you, any depth
  • Teams, team leaders, reports, call scoring and listen-in
  • Two-way texting · $0.015 per segment
  • Email support
Paid as you use it
  • Power dialer, per agent: $109 per seat / month
  • Text message (sent or received): $0.015 per text
Start with Agency
Agency Pro
Lower rates
$999/ month
14-day free trial
  • 30 Agent Pro seats included, $69 / month per seat after
  • $0.50 per billable call
  • Unlimited agents
  • Agent Premium for your agents at $179 a month (normally $250)
  • Lower per-minute, number, recording and transcription rates
  • Your brand, your domain, your login
  • Lines from WeGenerate by request
  • Sub-agencies under you, any depth
  • Teams, team leaders, reports, call scoring and listen-in
  • Two-way texting · $0.012 per segment
  • Priority support
Paid as you use it
  • Power dialer, per agent: $99 per seat / month
  • Text message (sent or received): $0.012 per text
Start with Agency Pro
Enterprise
Custom
Large floors, several brands, or your own call traffic at volume.
  • Everything in Agency
  • Multi-agency management
  • Custom org structure
  • Dedicated account manager
  • Enterprise reporting
  • API access + custom integrations
Talk to us

Features that cost money every time they’re used are billed as you use them, on every plan. Agency Pro gets lower rates.

Compare agency plans

IncludedPaid Billed at the rate shown Not on this plan
Feature
Agency Free
$0 / month
Agency
$499 / month
Agency Pro
$999 / month
Enterprise
Custom
Plan
Monthly
$0/mo$499/mo$999/moCustom
Agent Pro seats included
01030Custom
Each extra seat
Agent pays$79/mo$69/moCustom
Per billable call (30s+)
$0$1$0.50Custom
What your agency gets
Your brand, domain, emails and checkout
Live inbound calls for your agents
Teams, managers and downlines
Lead pool distribution
Team reports + commission tracking
CRM for every agent
Quoting for every agent
Power dialer
Billed per agent you switch the dialer on for.
Paid$109 per seat / monthPaid$99 per seat / monthPaidCustom
Texting
Billed per message segment sent.
Paid$0.015 per textPaid$0.012 per textPaidCustom
Several agencies under one roof
API access + custom integrations
Usage rates
Inbound minutes, local
$0.02/min$0.015/minCustom
Inbound minutes, toll-free
$0.04/min$0.035/minCustom
Local number
$3/mo$2/moCustom
Toll-free number
$4/mo$3/moCustom
Call recording
$0.005/min$0.004/minCustom
Transcription + AI scorecard
$0.03/min$0.025/minCustom
ChooseStart freeChoose AgencyChoose Agency ProTalk to us

Estimate your monthly bill

Set the size of your floor. The total uses the same rates as the table above, including the usage your floor runs up. It’s an estimate, not a quote.

Plan
Estimated monthly total on Agency
$1,867
Agency plan
$499
660 billable calls
$660
2 seats past 10
$158
3,960 recorded minutes
$99
4 dialer seats
$436
1,000 texts
$15

At this size Agency Pro comes to $1,812.

Start with Agency

Questions, answered

Why are the dialer and texting billed separately?

They cost money every time they're used, so no plan bundles them for free. Each plan's rate is in the comparison table, and Agency Pro's rates are lower.

How are minutes and numbers billed?

Minutes are counted per call and rounded up to the next minute. Numbers are billed monthly while you keep them. Every rate is in the comparison table.

Is there a free trial?

Agency comes with a 14-day free trial. You're only charged if you keep it past the trial.

Do my agents see your brand?

No. Your agents sign in on your domain, see your logo, get emails from your address and pay through your checkout.

What if we need more than the plan covers?

Extra agent seats are billed per seat at the rate shown. For several agencies, your own traffic at volume or custom terms, talk to us about Enterprise.

Still deciding? Book a walkthrough.

Call rates

Every open line and its price

Each line has its own price and its own qualifying time: a call is billed only once it stays connected that long. TV, social, pre-screened and Spanish lines are priced separately, so compare both numbers.

Final Expense
LineCallers fromLanguagePrice per callCounts after
SocialAll licensed statesSocial adsEnglish$2510 sec
Medicare TransfersAll licensed statesMedicare TransfersEnglish$5010 sec
TVAll licensed statesTV adsEnglish$6510 sec
QualifiedAll licensed statesPre-screenedEnglish$7510 sec
Spanish SocialAll licensed statesSocial adsSpanish$2510 sec
Spanish TVAll licensed statesTV adsSpanish$6510 sec
Spanish QualifiedAll licensed statesPre-screenedSpanish$7510 sec
Medicare
LineCallers fromLanguagePrice per callCounts after
DentalAll licensed statesDentalEnglish$1610 sec
Flex CardAll licensed statesFlex CardEnglish$1610 sec
GroceryAll licensed statesGroceryEnglish$1610 sec
MedicareAll licensed statesShort durationEnglish$1610 sec
Part B GivebackAll licensed statesPart B GivebackEnglish$1610 sec
Spanish MedicareAll licensed statesShort durationSpanish$1610 sec
ACA / Health
LineCallers fromLanguagePrice per callCounts after
ACAAll licensed statesShort durationEnglish$2510 sec
Under-65 Health
LineCallers fromLanguagePrice per callCounts after
SocialAll licensed statesSocial adsEnglish$11060 sec
QualifiedAll licensed statesPre-screenedEnglish$15060 sec
Auto
LineCallers fromLanguagePrice per callCounts after
Auto SocialAll licensed statesSocial adsEnglish$5510 sec

Run a line through your own close rate and commission: cost-per-sale calculator. Prices by vertical: guides.

Pricing for Insurance Agents and Agencies — WeGenerate